FREE PLAYBOOK · AI IN MARKETING

10 AI setups that
pay for themselves.

These are the setups we install most often for businesses in Lebanon and the Gulf. Each one starts from a problem you can already measure, not from a tool someone wants to sell you. Read them in order: the first three fix leaks, the rest multiply what works.

One rule above
all ten.

Write down three numbers before you change anything: leads per month, how fast you reply to a new lead, and what one customer costs you. If you can't measure it, AI can't improve it, and nobody can tell you whether it worked.

01 to 03 ·
stop losing what you already pay for.

01 · ONE LEAD INBOX
Every lead lands in one place
Forms, ad leads, WhatsApp, Instagram DMs and calls all write to one sheet or CRM, with the source attached. Most businesses lose leads here before AI ever enters the picture.
Fixes: leads forgotten across apps
You need: a Google Sheet or a simple CRM
Start: connect your website form first
02 · AI FIRST REPLY
Answer in minutes, not hours
An AI assistant on WhatsApp and your website answers common questions, asks two qualifying questions, and hands the lead to a person with a summary. Speed to reply is often the cheapest conversion gain you'll find.
Fixes: leads going cold overnight
You need: WhatsApp Business, your FAQ and price list
Start: write the 20 questions you answer every week
03 · FOLLOW-UP SEQUENCE
No lead dies of silence
Leads who didn't reply get a short, personal follow-up on day 1, 3 and 7, written by AI from what they asked, approved by you once as a template. Most "lost" leads were simply never followed up.
Fixes: low close rate on warm leads
You need: setup 01 in place
Start: three messages, three days, one offer

04 to 06 ·
know where the money goes.

04 · REAL TRACKING
Pixel, analytics and events set up properly
Meta Pixel and Google Analytics on your site, counting the actions that matter: a booking, a WhatsApp click, a form sent. Without this, every ad decision is a guess, and AI has nothing to learn from.
Fixes: "we don't know which ads work"
You need: access to your website and ad accounts
Start: track WhatsApp clicks as a conversion
05 · ONE DASHBOARD
Cost per customer, by channel
A single live view of leads, spend and sales by channel, built from your real data. You see on Tuesday what used to arrive in next month's report.
Fixes: three tools, three different numbers
You need: setups 01 and 04
Start: one number, cost per customer
06 · WEEKLY AI REVIEW
Your campaigns read every Monday
AI reads last week's ad and lead data and writes a one-page note: what to cut, what to scale, what to test, and why. You approve the changes in five minutes instead of guessing in a meeting.
Fixes: budget left running on what doesn't work
You need: setup 05
Start: export last month's ad results

07 to 10 ·
more output, same team.

07 · CONTENT ENGINE
A month of content drafted in a day
Your brand rules, offers and calendar go in once. AI drafts captions, scripts, carousels and static copy for the month in your voice, in English and Arabic. A person reviews everything before it's scheduled.
Fixes: the feed going quiet when the team is busy
Start: write a one-page brand voice guide
08 · LEAD SCORING
Your best leads go first
AI reads each lead's message, source and answers and marks it hot, warm or cold, so your team calls the right people first instead of in order of arrival.
Fixes: sales time spent on the wrong people
Start: list what your best five customers had in common
09 · REVIEW ENGINE
Happy customers asked at the right moment
After a purchase or visit, an automatic message asks for a Google review, and AI drafts a reply to every review you get. More reviews, answered faster, means more trust on Google Maps.
Fixes: a thin or silent Google profile
Start: get your direct review link from Google
10 · TEAM AI POLICY
Your team using AI safely
A one-page rulebook: which tools are approved, what customer data never goes into them, and what always needs a human check. Plus a shared prompt library for the tasks your team actually does.
Fixes: client data pasted into random tools
Start: ask your team which AI tools they already use

Which of the ten
do you need first?

In a 60-minute AI Readiness Session we go through your setup and tell you which of these pay off first for your business, and what they'd cost. $100, credited in full if you go ahead.